LIVE LIFE DRIVE is an editorial galleria for owners of fine automobiles.
Founded in 2009, LIVE LIFE DRIVE began life as a magazine which explored the less-trodden paths of automotive storytelling. Seeing cars as an extension of human being's capability to roam freely within the realms of our physical world, we also see the car industry's intertwined relationship with society from a cultural and geopolitical perspective.
With the launch of our website in 2012, we made the nation's first comprehensive online car buying guide. Swiftly, the market interacted, and within months, we became one of the largest automotive websites in the country. By late 2012, with a common vision in mind, we joined the iCarAsia family, along with a slew of leading websites in Thailand and Indonesia, creating the largest digital automotive marketplace in ASEAN, primed to help its car buyers to buy smarter and safer, and to sell faster and easier.
Currently featuring more than 160,000 cars for sale, Carlist.my now serves more than 2 million Malaysians that explore our content and listings: with more than 24 million page views and delivering more than 220,000 actual car buying enquiries to car dealers in Malaysia - each month! And with that, we bring to life every Malaysian’s dream of having a unified car research, comparison, and buying and selling marketplace, all under one roof.
As Carlist.my lasers in on the focus of serving all Malaysian car buyers, LIVE LIFE DRIVE.com will return to one that will particularly explore the less-trodden paths of automotive storytelling, as an editorial galleria for owners of fine automobiles.
Places more value in how fun a car is to drive than outright performance or luxury. He laments the direction that automotive development is headed in, but grudgingly accepts the logic behind it. Can be commonly found trying to fix yet another problem on his rusty project car.
As someone who appreciates cars not just for their horsepower value but also for their cultural significance, he is interested in the art of manufacturing and selling cars just as much as driving them. Prior to swapping spread sheets for a word processor, he spent his previous life in product planning and market research.